The Laboratory

What we really need is a Van der Graaf generator.

If you're interested in the science behind better ecommerce and how you can apply it to your own business, you've come to the right place. Here we've curated the best resources for learning about the application of science in ecommerce, covering stuff like search and spam, and how to get the best out of your website using tried and tested techniques.

We'll add to this page as we discover more interesting sciencey bits and bobs, and we'll toss in some of the things we have in development ourselves, too.

Reading list

We've compiled a list of what we believe are the best articles and books relevant to getting the most out of an ecommerce store. There's nothing in it for us, apart from the satisfaction of knowing you're interested in learning about this stuff too.

Read reading list

Google book

Who'da thunk it? We only went and wrote a book ourselves. That's how much we care about this. It's called 50 Ways to Make Google Love Your Website. We'd tell you what it's about, but we don't want to spoil the surprise. Check it out for some actionable tips and solid advice. (Well, we would say that, wouldn't we?)

More about our Google book

Contact us

If there's anything you'd like to know more about in the realm of ecommerce + science,

call us on +44 (0)330 223 1164